Website Accessibility- Your Website & Disabled Visitors

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Is your website accessible to disabled visitors?

If not, it should be.

After all, about 26% of all Americans (ie, your local customers) have some sort of disability…

And 41% of Americans over 65 are disabled in some way or another… mainly from vision impairment.

These are your local customers

And if they cannot use your website because there are accessibility issues…

Then these customers are heading over to your competitor’s website that IS  accessible.

Not only that but…

Lawsuits Against Small Business Websites for Americans with Disabilities Act (ADA) Non Compliance

Lawsuits are rising against businesses that do NOT have an ADA compliant website.

And some small businesses are getting sued (and being forced to settle for $10,000, $20,000 or more) because their website is not ADA compliant.

Think attorneys smell a little blood in the water from small businesses that are NOT ADA compliant?

You better believe so. After all…

  1. There was a 300% increase in lawsuits and demand letters from 2018 to 2019
  2. DOJ affirmed that Title III of the ADA applies to business websites in November 2018
  3. Estimated 265,000 demand letters sent in 2020 alone.
  4. 93% of demand letters are settled outside of court for $20,000 – $150,000 on average

And ADA lawsuits cost WAY more than the actual settlement amount…

For example, a $25,000 settlement is just the start.

Then you have to pay the plaintiff’s legal fees of $250-$600 an hour…
Mediation or arbitration costs of $3-$4K…
Costs to fix your website which could be $1000s…

Click HERE for an in depth, hair raising article on what it really costs to settle an ADA lawsuit.

 

ADA for Small Business webSites

So… How exactly do you make sure your small business website is ADA compliant…

And make it infinitely harder (if not impossible) for anyone to try and sue you?

You have several options…

But the best we have discovered is called AccessiBe.

And it is the easiest & simplest solution as well.

1- You simply paste one line of code on your website, and the accessibility interface instantly appears or your website.

2- AccessiBe’s Artificial Intelligence starts scanning your website and… within 48 hours…

3- Your website is accessible and compliant.

It is about as easy as it gets.

And it is the most comprehensive ADA compliance tool we have found.

And the monthly/yearly costs could be a business expense write off at the end of the year (we are not tax guys, so check with yours to find out).

In addition, once your site is ADA compliant…

You’ll start capturing more disabled local customers as well…

Since you have taken the time to make your business website more accessible for them.

Click on the link below for the most secure & robust ADA Compliance solution you will find…

AccessiBe