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We have been generating pay per call leads for years, and we always get a lot of questions on how to generate calls as inexpensively as possible.
Here is a short video that will help you improve the performance of your Google Call Only ads.
And since it is directly from Google… You are getting the data directly from the “horse’s mouth” as it were.
Go thru it and see if there are any tips in there that you can implement in your own call only campaigns.