Copywriting is perhaps the single most important skill anyone can learn in online marketing. Get it right and everything else will follow – sales, sign-ups, etc. Get it wrong, and nothing else matters. Simply put, copywriting is the writing you…
You Might Want to Rethink Your Retargeting Strategies
There has been a lot of buzz recently about retargeting; and how and why you should use it for your website. But you need to think about your retargeting strategy before you deploy it. You Might Also Like… Retargeting-…
Native Ads On Bing?
Native ads have been proven to be effective… In some cases, outperforming search ads by a significant margin. We have been using Bing Ads for years, and we just discovered that we can now use the native ad format on…
Google Versus Bing & Yahoo
Google is the king of search. In fact you probably recognize this because people just don’t search online… they actually “google” something online. Which is why a lot of people just focus on Google when they are optimizing for search…
The Components of A Successful Local Marketing Video
What makes a great local marketing video? We’ve been doing online videos for the last five years, and we’ve learned a few things. Since we use paid traffic, we’ve discovered over thousands of clicks, what makes an effective marketing video…
Using Bing Ads for Affiliate Marketing
Here is a simple walk thru on how one affiliate marketer is using Bing Ads for some real affiliate profits. Too many people make this harder than it needs to be… When you just need to start getting some offers…
Some Hidden Pay Per Click Opportunities
When looking for cheap advertising opportunities, most people focus on the Big 5… The US, Canada, Australia New Zealand & the UK. But most people don’t realize that there are a slew of countries that have a native population that…
Bing Pay Per Click Ads
Here are a couple of ideas you might want to consider if you are thinking about using Bing versus Google for your ad campaigns. Granted, Google may get over 60% of the search engine traffic… But Bing is not that…
Twitter Ads- 5 Tips for A Higher Twitter Ad Conversion Rate
We’ve been experimenting with Twitter ads recently, and we have learned a few things along the way… Sometimes, simple, small changes to your Twitter ad copy is the difference between dismal results… And a sky high click thru rate. Here’s…
Drive More Calls Using Adwords & Bing
Obviously, when doing pay per call marketing, you want to drive as many qualified calls as possible using whatever ad platform you choose. Most affiliates are using either Adwords or Bing… or a combination of both. Here is a short…