What good are they if they are not turning into customers or sales? Too many new marketers equate the number of leads they get with the success of their business… And this is a mistake. If the leads you are…
Headline Writing Tips- Focus On Your Biggest Asset
If you want people to buy your product, open your emails, read your content, or take any desired action whatsoever, then you need to master the art of effective headline writing. All professional copywriters focus on headline writing. Why? Because…
Website Conversion 101
When thinking about getting more website conversions, why not go back to the basics? What are some of the major Conversion 101 Basics? Make sure that your website is laid out correctly… Make sure your website loads quickly… Make sure your…
Conversion Idea- Above the Fold
Here’s another idea that is a simple tweak that has been proven to increase your conversions. Insure that your most important information on any page or post of your site is “above the fold”. In other words, make sure all the…
Wanna Increase Your Website Traffic?
Why bother? If you are not converting the traffic you are already getting to your website? What do we mean? All the traffic in the world is not going to make a bit of difference if you are not converting…
Test Your Call To Action Buttons
One of the things we have been split testing recently is our CTA sales buttons. CTA (or “Call To Action”) buttons are the buttons that you have on your sales pages that actually get your visitor to take the desired…
Conversion Ideas- Try These 2 Tips
You go thru a lot of effort to get visitors to your site. But what happens when they arrive? Make sure you are taking visitors exactly where you want them to go on your site. When a visitor lands on…
Conversion Optimization & PPC
We do a lot of pay per click advertising; not only for ourselves, but also for our clients. And when we say a lot, we mean high volume… In some of the most competitive niches out there (like solar and…
Split Test Your Call To Actions
Calls-to-action (CTAs) are one of the key lead generation elements, and they should be used in each and every one of your marketing tactics: emails, social media updates, press releases, trade shows … the list goes on. In fact, whenever…